GEMTESA / OLV + SOCIAL + STILLS
PIT STOPS WITH THE PEETE’S
What if the road trip was just as memorable as the destination?
In this content series, Holly and Rodney Peete hit the road, proving that life with Overactive Bladder (OAB) doesn't have to mean putting experiences on hold. Each episode follows the couple as they explore scenic destinations and spontaneous roadside stops—showing that with the right treatment, every mile can be enjoyed with confidence.
Rather than focusing on the interruptions of OAB, Holly and Rodney celebrate everything that becomes possible when those interruptions fade into the background. Along the way, viewers experience the Peetes' natural chemistry, candid conversations, and sense of adventure, with GEMTESA seamlessly integrated as the reason they can stay present for every moment.
social
Client: Gemtesa
Role: Associate Creative Director
Associate Creative Director (Copy): Sydney Olstad
Senior Copywriter: Morgan Weir
Group Creative Director: Allie Gewertz
Director/Editor: Dior Rodriguez
DP: Neema Sadeghi
Producer: Jane Minehan, Evan Biancardi
Production: Underhill
Agency: /prompt